Club Lauria

A historic sailing club, with a strong identity and presence in the area. We have created a branding strategy that celebrates tradition and passion for sailing. The social channels are designed to engage the community, sharing photos of historic events, fun facts about the club, news about upcoming regattas and stories from passionate members. Through interactive posts and videos showcasing the wonders of sailing, we have created a strong bond between the club and its members, attracting new members and reinvigorating the love of sailing, keeping the club’s legacy alive over time.